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Terms of Service

Last updated: October 2026

1. Services

These terms apply to the services BBuild (Double B Media, Amsterdam, KvK 99345153) provides to salons, barbers and beauty clinics: Google Ads management, a one-off Google Business Profile tune-up and websites. “I” means Braian Basanta, trading as BBuild; “you” means the business that hires me.

2. Fees

All amounts in these terms are in euros and exclude VAT (see section 3). Where I quote in pounds sterling (on the UK page and to UK clients), the same figures apply in pounds: £500 instead of €500, £300 instead of €300, and so on, including the £50 per booking behind the guarantee target.

  • Google Ads management: €500 a month, charged automatically on the 1st of each month. When you sign, you pay for the rest of the current month, pro rata by days, and I start work once that first payment is made.
  • Ad budget: paid by you straight to Google with your own card, at least €500 a month. It isn't part of my fees and never goes through me.
  • Google Business Profile tune-up: €300, once.
  • Website: €1,800, once, with 50% due when work starts and 50% at launch. It includes the Google Business Profile tune-up and a year of hosting and maintenance. After that year, hosting and maintenance are €50 a month.

3. VAT

I'm registered for VAT in the Netherlands, and whether Dutch VAT (BTW) is added depends on where your business is:

  • In the Netherlands: 21% VAT is added to the invoice.
  • In another EU country: no Dutch VAT is charged. The reverse charge applies, so you account for the VAT in your own country, and your VAT number appears on the invoice.
  • Outside the EU, including the UK: no Dutch VAT is charged.

4. Term and cancellation

Google Ads management starts with an initial term of three months, counted from the day your ads go live. After that it continues month to month, and either of us can end it with 30 days' notice. The Google Business Profile tune-up and websites are one-off projects. If you cancel a website before launch, the first 50% covers the work already done. After the included year, website hosting and maintenance also run month to month with 30 days' notice.

5. The 30-booking guarantee

If your ads haven't reached the booking target (see below) within 90 days of going live, I keep managing them without my fee. A new booking is one made through your booking link by someone who clicked one of your ads, recorded by Google Ads on your booking confirmation in Fresha (or another booking platform whose confirmations Google Ads can measure). The target is three months of ad budget divided by €50: 30 bookings at the minimum of €500 a month, more with a bigger budget. The guarantee applies as long as:

  • Your ad budget is at least €500 a month.
  • You give me access to your accounts within 48 hours of my asking.
  • Your calendar has free slots for the new bookings to fill.
  • Your ads stay running, with no pausing.

If the target isn't reached, you pay no management fee for up to three more months, or until it is reached, whichever comes first. During that time I keep running your ads as normal, and your ad budget is still paid to Google.

6. Your accounts

Your Google Ads account, Google Business Profile, website and domain are in your name and stay yours, also after we stop working together. You give me administrator access to the accounts I work in. I never ask for your passwords or card details: Google charges the ad budget to your own card. Once a website is paid in full, its design, code and content are yours.

7. Data

To measure results, I ask for permission in Fresha (or your booking platform) to add the Google Ads tag and to see your appointments and sales. I use that access only to measure what the ads bring in. For your customers' personal data I act as your processor, and we sign a data processing agreement (DPA) before I get access. The Privacy Policy explains how I handle personal data.

8. Liability

Beyond the guarantee in section 5, I don't promise a number of bookings or an amount of revenue: results also depend on things neither of us controls, such as competition, demand and Google's own decisions. My total liability to you is limited to the fees you paid me in the three months before the event that caused the damage, except where the law does not allow that limit, such as in cases of intent or gross negligence.

9. Your agreement

You sign up online through the sign-up link I send you, which shows the service, the monthly fee, your ad budget and your guarantee target. When you accept these terms on that page and make the first payment, those details and these terms are our agreement, and I keep a record of when you accepted and which version. If we also sign a separate written contract, it prevails wherever it says something different.

10. Governing law

These terms, and any contract under them, are governed by Dutch law. Any dispute goes to the competent court in Amsterdam.

For any questions about these terms, write to me at braian@bbuild.org.